Frequently Asked Questions

The only difference is the size of the kibble. The recipe and preparation method remain identical in all sizes to ensure consistent quality and optimum nutrition.

Fit-Bits and Click-Bits have a shelf life of 18 months, both open and closed.

All information on the minimum shelf life of PLATINUM snacks can also be found on the product packaging.

All varieties of our dry food are available in both Adult and Adult Mini. This means there are no restrictions on the choice of flavour.

The size of the kibble makes it suitable for small dogs up to 10 kg. However, you can also use our Mini dry food for training larger dog breeds or if your four-legged friend generally prefers smaller kibble.

If you would like a customised solution for your dog, please contact our customer service team at info@platinum.co.uk or call our toll-free service number: 0800 158 80 25

For sensitive dogs, we recommend Adult Iberico or Adult Iberico Mini. If you would like a customised solution for your dog, please contact our customer service team at info@platinum.co.uk or call our free service number: 0800 158 80 25

Thanks to its balanced ingredients, PLATINUM dog food is sufficient as a complete diet. Tailored to the needs of a healthy dog, our food prepared with FSG contains all the important minerals, trace elements, and vitamins your dog needs. PLATINUM dog food is also characterised by its high fresh meat content.

Puppies in particular need sufficient energy and more protein in the first few months of their life to ensure healthy growth and development.

At the request of our customers, we have introduced different kibble and packaging sizes. Among other things, this allows smaller dogs to eat dry food more easily thanks to smaller kibbles. In addition, different sizes of dry and wet food allow for better portioning. However, this does not change the tried-and-tested composition of our dry and wet food. The recipe and preparation method remain identical in all sizes to ensure consistent quality and optimum nutrition.

In principle, a change is possible at any time. Different varieties can also be fed on the same day. However, we recommend feeding the opened bag first. In addition a selection in the bowl should be avoided, especially during the change phase to Platinum or if there are known intolerances.

The dry food can be kept unopened or opened after production for 18 months until the best-before date. The wet food can be kept unopened for 36 months and can be stored in the refrigerator for up to 3 days after opening.

All information regarding the minimum shelf life of unopened PLATINUM food can also be found on the product packaging.